METHOD OF EXECUTION:

1. Product tests.

2. Tests on promotional and informational materials.

• selecting the research and control group,
• preparing samples of material for assessment,
• training the moderators conducting the experiment,
• conducting the research.

SAMPLE:

The shape and size of the sample may be specified after precisely defining the research issue. Our nationwide network of coordinators responsible for selecting respondents enables us to conduct research in the all cities and to reach various groups of respondents as defined.

ADVANTAGES:

• speed of carrying out research,
• low costs of obtaining information,
• individualized criteria to the consumer segments and product groups distinguished.

RESEARCH DELIVERABLES:

• report,
• results of experiment tests,
• presentation of results.

COST:

1 experimental group from 6000 PLN + 23% VAT depending on research scope.